Posted by The Motherhood

The Motherhood’s CEO Talks Influencer Marketing on TechVibe Radio

The Motherhood’s CEO, Cooper Munroe, had the opportunity to participate in 1020 KDKA’s TechVibe Radio’s Neighborhood Tour. The hosts of the radio show, Pittsburgh Technology Council’s CEO Audrey Russo and Director of Visibility Jonathan Kersting, regularly interview local technology and entrepreneurial leaders. During the interview, Cooper shared a history of how blogging emerged, more about The Motherhood’s […]

Spotlight Blogger: Sharon with Cupcakes and Cutlery

Top influencer Sharon Garofalow of Cupcakes and Cutlery aims to help other moms “be the best with less stress.” We love that philosophy, especially because we know many parents these days feel pressure to live picture-perfect lives, ready for social media. Take a look at our interview with Sharon, our May Spotlight Blogger, to learn more about […]

SNAP! Conference Recap

Last week, The Motherhood had the honor of hosting a booth at SNAP! Conference as part of our sponsorship of the event. Cooper Munroe, Kayla Geahry and Erin Olson were on hand to welcome new bloggers to our network neighborhood. The theme this year was “believe,” and to our core, The Motherhood believes in the value […]

The Other-hoods of The Motherhood: Food Allergy Moms

The beauty of the internet and social media is that we’re able to create, belong and contribute to distinct communities of people based on shared interests, passions and experiences. Those communities can open so many doors for us – whether it’s finding new friends who share in similar interests or challenges, or uncovering resources and tips. Bloggers […]

Everything You Need to Know About the Facebook Branded Content Tool for Influencers (Updated Nov 2017)

Disclaimer: Information below represents our findings to date. We will continue to update this post as we learn more about the Facebook Branded Content Tool for Influencers. In April 2016, Facebook announced the release of a new tool for branded content on verified pages to create easier collaboration on sponsored posts between Pages and brands. The initial reaction to the announcement was mostly confusion […]

Managing Risks with Influencer Marketing

Don’t be the next case study on an influencer partnership gone awry. The Motherhood shares ways to mitigate risks of influencer marketing.

Spotlight Blogger: Stefanie with Lexie Loo, Lily, Liam & Dylan Too

As a working mom of four and rockstar influencer, Stefanie of Lexie Loo, Lily, Liam & Dylan Too, sat down with us (virtually) to explain what inspires her and what informs and drives the content that she shares with her readers. We love Stefanie for her ability to deliver content that helps connect us with others and […]

In Celebration of Single Parents Everywhere

March 21 is #SingleParentsDay. Join us and Angel Soft in celebrating these amazing parents!

Social Media Week NYC Takeaways | Using Data to Inform Social Media Content

This post on data-driven social content is the second of two blog posts in The Motherhood’s recap of Social Media Week NYC. Click here to read the first post, covering the evolution of influencer marketing and video. We recently had the opportunity to virtually attend Social Media Week NYC 2017 (#SMWNYC), where social media experts […]

Skin Care Solutions: #GONOLO with The Motherhood & Simple Sugars!

If you have sensitive skin, dry skin, psoriasis or eczema, or if you are just looking for ways to streamline your skincare routine with one great solution, keep reading. When The Motherhood heard about a skincare line that could replace lotion and cleanse, exfoliate and moisturize in one easy step, we were excited to give it a […]

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