Categorized "Influencers & Impact"

Happy Father’s Day to our Dad Influencers and Dads Behind the Blogs

One of the “other-hoods” of The Motherhood is The Fatherhood, which not only includes dad influencers who run their own individual blogs, but also those who contribute to their partner’s blog! As part of our ongoing series, The Other-hoods of The Motherhood, we want to shine a light on how dads play a role in influencer marketing. Just in […]

Fred Forward Symposium: Thought Leadership on Families, Digital Media, Mister Rogers and the Neighborhood

Last week, I had the great fortune to be a part of the Fred Forward Symposium at the Fred Rogers Center in Latrobe, PA, where the goal was to look at and discuss, from a variety of different angles and expert voices, “How families live well with media and technology in ways that strengthen and enhance adult-child relationships?” […]

Mother’s Day Post: Kids Say the Darnedest (and Sweetest!) Things

Every mom knows that life is unpredictable; schedules change last-minute, messes are made at the most inconvenient times, and kids constantly say the darnedest (and sweetest) things! With Mother’s Day approaching, we’re taking a moment to celebrate motherhood through the eyes of kids! Our influencers recently gave us hilarious and precious quotes that their kids shared about them as moms. We […]

Spotlight Blogger: Sharon with Cupcakes and Cutlery

Top influencer Sharon Garofalow of Cupcakes and Cutlery aims to help other moms “be the best with less stress.” We love that philosophy, especially because we know many parents these days feel pressure to live picture-perfect lives, ready for social media. Take a look at our interview with Sharon, our May Spotlight Blogger, to learn more about […]

SNAP! Conference Recap

Last week, The Motherhood had the honor of hosting a booth at SNAP! Conference as part of our sponsorship of the event. Cooper Munroe, Kayla Geahry and Erin Olson were on hand to welcome new bloggers to our network neighborhood. The theme this year was “believe,” and to our core, The Motherhood believes in the value […]

The Other-hoods of The Motherhood: Food Allergy Moms

The beauty of the internet and social media is that we’re able to create, belong and contribute to distinct communities of people based on shared interests, passions and experiences. Those communities can open so many doors for us – whether it’s finding new friends who share in similar interests or challenges, or uncovering resources and tips. Bloggers […]

Managing Risks with Influencer Marketing

Don’t be the next case study on an influencer partnership gone awry. The Motherhood shares ways to mitigate risks of influencer marketing.

In Celebration of Single Parents Everywhere

March 21 is #SingleParentsDay. Join us and Angel Soft in celebrating these amazing parents!

Social Media Week NYC Takeaways | Using Data to Inform Social Media Content

This post on data-driven social content is the second of two blog posts in The Motherhood’s recap of Social Media Week NYC. Click here to read the first post, covering the evolution of influencer marketing and video. We recently had the opportunity to virtually attend Social Media Week NYC 2017 (#SMWNYC), where social media experts […]

Skin Care Solutions: #GONOLO with The Motherhood & Simple Sugars!

If you have sensitive skin, dry skin, psoriasis or eczema, or if you are just looking for ways to streamline your skincare routine with one great solution, keep reading. When The Motherhood heard about a skincare line that could replace lotion and cleanse, exfoliate and moisturize in one easy step, we were excited to give it a […]

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