Categorized "Influencers & Impact"

The Motherhood is Headed to Influencer Marketing Days

On September 26, industry pioneer and The Motherhood’s fearless leader, CEO Cooper Munroe, is off to this year’s Influencer Marketing Days Conference to share her insights on the advantages of working with micro-influencers, and what to expect by incorporating them into marketing strategy and planning. Influencer Marketing Days is an annual conference held in New York City for anyone […]

Spotlight Blogger: Ari with Love, Peace and Tiny Feet

This month, we’re shining a light on one of our favorite influencers, Ari with Love, Peace and Tiny Feet. Ari is a mom to two girls, an entrepreneur, author, holistic health advocate and, of course, a top influencer! Take a look below for our Q&A with Ari. What do you feel is the #1 trend […]

Want to Publish a Book? 8 Tips from Published Authors

The Motherhood’s network is comprised of influencers with amazing capabilities, and this month, as part of our The Other-hoods of The Motherhood series, we’re celebrating a unique niche within our network: influencers who are also published authors! Influencers often do more than their fair share of writing to maintain their blogs and social media channels, so […]

Spotlight Blogger: Heather with Brie Brie Blooms

We recently caught up with Heather, mom of two (and don’t forget her hedgehog, dog and two cats!), crafter extraordinaire and the woman behind top lifestyle blog Brie Brie Blooms! Below, Heather shares her insights on the influencer marketing industry and social media trends as part of our Spotlight Blogger series: What do you feel is […]

Influencer Tactic: Extend the Value of Campaigns with Influencer-Executed Promoted Social Posts

The influencer marketing landscape has grown more competitive in past years, and it has become increasingly important to work with experienced influencer marketers to develop well-thought-out and expertly executed campaigns that employ more than one influencer tactic. As a full-service influencer marketing agency, The Motherhood is often tasked with coming up with fresh ideas for tactics that can […]

Benefits of an Influencer Marketing Agency for Content Creators

We often hear new influencers asking about the benefits of working with an influencer marketing agency, and while we’ve addressed this from the brand point of view, there are numerous benefits to bloggers as well. Many newcomers who are just getting their feet wet in terms of brand partnerships and sponsored content have inquired as to […]

Top 10 Influencer Tips at #BlogHer17

The Motherhood recently attended BlogHer17, an annual gathering of social media mavens, content creators, influencers, brands and more. We had a phenomenal time reconnecting with old friends, meeting new ones and hearing from some incredible speakers — and given the amount of invaluable information presented during the time we were on site, we couldn’t resist sharing some of […]

Happy Father’s Day to our Dad Influencers and Dads Behind the Blogs

One of the “other-hoods” of The Motherhood is The Fatherhood, which not only includes dad influencers who run their own individual blogs, but also those who contribute to their partner’s blog! As part of our ongoing series, The Other-hoods of The Motherhood, we want to shine a light on how dads play a role in influencer marketing. Just in […]

Fred Forward Symposium: Thought Leadership on Families, Digital Media, Mister Rogers and the Neighborhood

Last week, I had the great fortune to be a part of the Fred Forward Symposium at the Fred Rogers Center in Latrobe, PA, where the goal was to look at and discuss, from a variety of different angles and expert voices, “How families live well with media and technology in ways that strengthen and enhance adult-child relationships?” […]

Mother’s Day Post: Kids Say the Darnedest (and Sweetest!) Things

Every mom knows that life is unpredictable; schedules change last-minute, messes are made at the most inconvenient times, and kids constantly say the darnedest (and sweetest) things! With Mother’s Day approaching, we’re taking a moment to celebrate motherhood through the eyes of kids! Our influencers recently gave us hilarious and precious quotes that their kids shared about them as moms. We […]

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