Life can be incredibly rich and full and busy, and never more so than at this time of year, with the holidays upon us. While you’re running the kids from school to activities, making trips to the grocery store in preparation for Thanksgiving, and thinking about your holiday to-do list, it might be time to uncomplicate life in at least one area – your closet.
Over the past month, The Motherhood has worked with a fantastic group of women on a campaign to do just that, thanks to the new Pure Jill collection at J.Jill. The “uncomplicate” brand philosophy at J.Jill asks women to “trust us to take care of what you wear so you can focus on the things in life that are most important to you.”
Last week, we talked with Chris Gayton, senior director of brand marketing at J.Jill, and Barbara Pattin, senior designer for Pure Jill, during a virtual briefing session with the bloggers involved in the campaign. Barbara told us her inspiration for Pure Jill was to create something “beautiful, universal, simple and luxurious,” and based on the feedback from our team, she succeeded.
A few of the signature items we love:
- Pure Jill Ribbed Kimono-Sleeve sweater
- Pure Jill French Terry Seamed Dress in dark charcoal
- Pure Jill Marled Topper sweater
With new stores based on the “uncomplicate” brand philosophy opening across the country, and with proceeds from holiday purchases helping support women in need, it’s never been a better time to shop J.Jill.
During the J.Jill Celebrate Giving season, the brand is partnering with Plan G, a centralized online community that makes it easy to give back. Here’s when and how you can help:
- December 3-24: Purchase a J.Jill gift card, and 5% of the purchase will go to the charity of your choice.
- December 12-15: Get 20% off your entire purchase at J.Jill, plus 5% of the purchase will go to the charity of your choice.
We are big fans of the J.Jill brand here at The Motherhood! If you have tips for fall accessorizing, suggestions for uncomplicating your wardrobe or other feedback, talk to us in the comments!
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