Categorized "Trending & Social Media"

How Publishers Can Stay Visible Amidst Facebook’s Algorithm Changes

If you manage a page on Facebook, you’re probably aware that Facebook’s algorithm is changing such that users will soon “see less public content like posts from businesses, brands, and media.” Facebook noted that this move, which was based on research, is to encourage users to interact with (comment, liking, sharing) the content they do see […]

Five Simple Ways to Increase Blog Traffic

Bloggers put their heart and soul into developing authentic, high-quality content that adds value to their readers’ lives — and getting that content in front of the right people at the right time is top of mind for creators. We asked expert influencers in The Motherhood network how they make sure their creative, wonderful, resourceful […]

The Motherhood’s Year in Review

We’re wrapping up an amazing and insightful year! We thought it would be fun to show you The Motherhood’s year in review, including highlights from events we attended and tactics, trends and tools we learned this year. Take a look! Did you miss any of these top blog posts? A Conversation with The Influence Marketer: […]

2018 Social Media Predictions And Marketing Trends

With the end of the year just weeks away, we’re excited to delve into what’s in store for 2018. Check out what we’re reading when it comes to what’s on the horizon for influencer marketing in the New Year. Influencer Marketing Will Continue to Rise By now, we’ve all seen firsthand, year after year, how […]

New Influencer Opportunity in the Food Vertical with Amazon

This week, Amazon announced a new meal prep service, shortly after news of their registered trademark for “We do the prep. You be the chef,” started to circulate. The meal delivery service closely resembles the ingredient-and-recipe offerings (such as Blue Apron and Hello Fresh) that many are already very familiar with, indicating a potentially massive […]

Social Media Week LA: How to Create & Distribute Compelling Content

Social Media Week LA brought together dozens of industry experts to talk discuss content trends and strategy, and we’ve noted some of our key takeaways below. Social Listening to Define Content and Strategy Social listening – taking stock of what people are saying about your brand, competitors, a topic or industry on social media – continues […]

Facebook’s Declining Organic Reach: Tips for Publishers to Maintain Reach

Algorithmic changes mean lower organic reach for publishers. Read on for tips on how to combat Facebook’s Declining Reach!

Content, Insights & Measurement: Takeaways from the Social Shake-Up Show

Recently, The Motherhood attended PR News’ Social Shake-Up Show in Atlanta. One of the top social media conferences for digital marketers, it brought together brilliant minds from Google, Adobe, PwC and many more companies. Take a look at some of our top takeaways from the event! Content, Content Everywhere Did you know that every two days, […]

Fred Forward Symposium: Thought Leadership on Families, Digital Media, Mister Rogers and the Neighborhood

Last week, I had the great fortune to be a part of the Fred Forward Symposium at the Fred Rogers Center in Latrobe, PA, where the goal was to look at and discuss, from a variety of different angles and expert voices, “How families live well with media and technology in ways that strengthen and enhance adult-child relationships?” […]

Everything You Need to Know About the Facebook Branded Content Tool for Influencers (Updated Nov 2017)

Disclaimer: Information below represents our findings to date. We will continue to update this post as we learn more about the Facebook Branded Content Tool for Influencers. In April 2016, Facebook announced the release of a new tool for branded content on verified pages to create easier collaboration on sponsored posts between Pages and brands. The initial reaction to the announcement was mostly confusion […]

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