As consumers increasingly ignore ads, authentic, high-quality, sponsored influencer content will help you create connections and uncover valuable insights.
Influencers are a trusted resource for the communities of readers and followers they’ve worked hard to build. Their stories generate twice the amount of sales that paid advertising does.
We partner directly with top consumer brands, organizations and the agencies that represent them to identify target-right influencers and deliver guaranteed coverage and engagement that remains highly searchable for years to come. Our team acts as an extension of yours, managing everything from the campaign’s big-picture strategy down to the most minute detail.
Productive and thoughtful partnerships with influencers who are aligned with your brand are among your most powerful consumer relationships.
Our core group of services – including blog and social media tours, content and video creation, high volume activations on target social platforms like Instagram, Twitter and Facebook, SEO strategy, distribution and amplification, content boosting, on-site event attendance and virtual briefings – guarantee that your brand receives authentic, creative content that only continues to increase in value and reach as time goes on.
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You need fresh ideas. Conversations are taking place every day on blogs and social media and we help you uncover and analyze them, delivering data and insights around your key consumers’ awareness, perceptions, attitudes and experiences related to your brand.
With access to thousands of influencers – and their millions of followers – we give you actionable ways to use data to support media outreach or other elements of your brand’s integrated marketing mix.
For a more in-depth brand study, we incorporate virtual or in-person focus groups to develop a nuanced, multi-layered look at your brand. Our brand marketing experts provide recommendations on how you can use those consumer insights to help inform business decisions.
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The most successful brands identify, listen to and engage with their consumers. Social media is the ideal place to build those relationships.
For brands that aren’t sure where to start in identifying or engaging their most influential online consumers, our team can create a custom neighborhood of influence for you. Whether you want to handle your social media platforms and influencer marketing in-house or tap our team of experts to manage the process end-to-end, The Motherhood will provide a solution that helps you meet your goals.
Find out first-hand how we can create a high-impact influencer program for your brand. Contact us today to learn more.