“I think the focus on good content that tells a story or shares a valuable idea is still key.” 

Scarlet of Family Focus Blog shared it all with us this month, starting with why good content will always be most important, why initial click-through rates are not an ideal measurement of success and what brands are doing right now.

In our October Blogger Spotlight, Scarlet also revealed which social media platform she’s been resisting, as well as her #1 piece of advice for those looking to launch a career in blogging.

Read on to learn more about Family Focus Blog, and give Scarlet a shout at @FamilyFocusBlog.


Family Focus Blog

Want to see more? Check out our most recent blogger spotlights, as well as our 2015 Blogger Spotlight Series.

How does the Blogger Spotlight Series work? Each month, our internal team convenes and discusses our latest programs, stellar partnerships and top-performing influencers. It’s not about numbers, but rather, the quality, authentic content they’re delivering consistently. It’s about reliability, professionalism and partnership. We discuss our nominations for the month and ultimately decide on just one blogger to invite as our featured blogger. Stop back November 1 for the next blogger spotlight!