Cause Marketing Forum Webinar – Today!

Are you interested in reaching social media moms on behalf of your cause? Please join me today at 1:30 pm EST/10:30 am PST for a webinar hosted by the Cause Marketing Forum.

Here’s how the program is described:

Want to get above the digital noise to reach the critical Mom demographic?  Join the Motherhood’s Emily McKhann on how to best leverage “mom bloggers”, what causes they care most about and what motivates them to share cause-related information online and off.

You Will Learn:

• Why moms online tell their story to their audience better than you can

• How to share news that matters to moms

• Why you need to include WIIFM (what’s in it for me) for bloggers

• How to ask for action – a critical step to your success

• To take your online strategy offline for real-life engagement with moms

• The best ways to carefully target moms

In addition to talking about best practices, I will share details on The Motherhood’s Cause Marketing Survey of social media moms.

To join the webinar, please sign up here.  (The cost is free for members and $99 for nonmembers of the Cause Marketing Forum.)

Hope to see you there!