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Halloween

Who is Really Celebrating Halloween? The Answer May Surprise You!

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Did you know Americans will spend $6.9 billion on Halloween in 2015?

It’s true, and just when you thought Halloween was a holiday you had outgrown, you may be surprised to learn that you may just be at your prime!

Consumers ages 25 to 34 are accounting for a good portion of both the spending and celebrating, spending nearly $100 on average on Halloween festivities, making them a key Halloween demographic.

Leading up to October 31, the conversation online — be it on blogs, Twitter, Facebook or other social platforms — is very much about the spooky, fun-filled holiday. Starting in September, your Facebook and Twitter feeds, and most likely your Instagram, too, were filled with Halloween-themed posts that included costumes, recipes, crafts and more!

Knowing the aforementioned demographic is doing most of the spending, it was no surprise when The Motherhood found that women ages 25 to 34 are most actively discussing Halloween on Facebook, and they’re most often the ones sharing Halloween-inspired crafts and recipes.

So, what stood out this year?

Research by The Motherhood revealed that the majority of the most shared Halloween-themed content is from blogs, accounting for 40 percent of the top links, and more than 20 percent of the top links were specifically mom/family-focused blogs.

Interestingly, many of the most popular recipes and crafts being shared are from previous years, a true testament to the power of evergreen online content.

Sources:
The Motherhood Nuvi Research, September 2015

Happy Halloween from The Motherhood Pets!

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Fall is our favorite season for many reasons, but we aren’t the only ones who love sweater weather, Halloween and the changing colors of the leaves! See how our pets are getting festive this fall!

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Brittnee’s dog Bauer can’t decide which costume to wear! What do you think?

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Kayla’s Zuckuss & Dak are bundled up in their sweaters on the way to Grandma’s house!

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Brittney’s “nephew,” Cooper, is the new sheriff in town!

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Maggie, Sarah’s dog, loves playing in the fall leaves!

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And finally, what’s Halloween without pumpkins and black cats? Erin’s cat, Scrabble, is in her element at this time of year. BOO and a happy, safe, spooky Halloween to all of you!

Top 7 Halloween Safety Tips from Energizer

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For many of us, October is our favorite month because of the beautiful change of seasons and arrival of all things pumpkin! And of course, it’s always fun to prepare the perfect costume for our little ones (like these adorable ideas from Mom Spotted, Mess for Less, The Butterfly Mom and The Mommyhood Chronicles). Halloween can be such a fun experience for children as they head out in their costumes with friends and family in search of sweet treats.

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Melissa, of The Mommyhood Chronicles shared this great photo of her and her kiddos in their costumes!

Of course, safety is always top of mind, so to keep things fun and safe, we’ve partnered with Energizer to share seven great safety tips for trick-or-treating:

Energizer Halloween Safety Tips

  • Plan a trick-or-treat route ahead of time. Create a route that avoids major intersections, but that does have safe crosswalks and sidewalks. If there are no sidewalks, be sure to walk facing traffic as far to the left as possible. Always look both ways before crossing any street.
  • Find new ways to celebrate the holiday. Seek out neighborhood “trunk-or-treats” as alternatives to traditional door-to-door trick-or-treating. These events are great for younger children or in neighborhoods that might be difficult to navigate on Halloween night.
  • Keep a portable light on hand (or head). As the sun sets, you don’t want to be caught in the dark. Energizer portable lights ensure you’re ready to hit the streets on Halloween night:
    • Energizer® LED 2 in 1 light Fusion Flashlights – Compact and versatile, Energizer Light Fusion Technology products are convenient, water resistant and provide impressively bright long lasting light—easily seen by drivers and other pedestrians.

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  • Headlights – Powerful Energizer LED headlights are lightweight and convenient – perfect for keeping hands free. That way, you may hold your child’s hand, while their other clutches the ever-important candy container. The headlight can even add to or be a part of a costume!
  • Energizer Headlight_6LEDPick the right costume.  Choose lightly colored costumes, while avoiding head-to-toe dark selections. Make sure the costume fits properly and shoes are comfortable. If possible, avoid masks and opt for face paint so that vision is not impaired.
  • Walk, don’t run. Take your time and walk; don’t run from house to house on Halloween night. Use Energizer portable lights to be aware of decorations or other obstructions in yard and on sidewalks to avoid trips and falls.
  • Be selective. Only visit well-lit houses and avoid stopping at dark houses. Remind your children to stay in groups and never accept rides from strangers or enter homes without a parent or guardian.
  • Charge your devices. Make sure to charge cell phones and ensure that your flashlight has fresh batteries. Energizer® MAX® with Power Seal Technology is long-lasting and no leaks guaranteed*. Use your cell phone for necessary communications (and adorable photos), otherwise keep it in a purse or pocket to avoid distractions.   *Or they will replace your device. See www.energizer.com/guarantee.

Have a fun, safe Halloween trick-or-treating with your little ones!