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Easy DIY Home Improvement and Decor

July 20, 2012 by The Motherhood

I have some dear friends whose motto regarding home projects is, “There’s a service for that.” If something needs painting, trimming, sprucing up–they’ve got somebody on speed dial to handle it. While that is convenient, it’s also expensive–and somehow, not nearly as satisfying as tackling a project yourself.

 

Today in The Motherhood, we talked about turning our DIY talents on our homes, with the help of talk host Kelli of Lolly Jane and guests Jaime of Crafty Scrappy Happy, Andrea of Queen B and Me, Tausha of Sassy Style, Maggie of Midwestern Girl DIY, and Aimee of It’s Overflowing. I’ll confess to being one of those people who always has a vision for a project, but who lacks the magic touch to make the reality line up with the vision. So I was especially eager to hear what everyone had to say.

 

 

Like, for instance…how to get started, especially if you’re not a natural DIY-er.  Aimee’s sage advice: “Know your style.” If you’re not totally sure what your style is, the Internet, especially Pinterest, can help you figure it out. As Maggie points out, “as far as Pinterest goes…start pinning things you love…after a while you may see a pattern in what you like…the same color wall over and over, etc.” Kelli suggests that once you know what you like, you may be able to find instructional videos on YouTube.  And it may be best not to start by biting off more than you can chew. Andrea suggests, “Pick something really easy at first, like painting a picture frame, or a shelf. Then try different techniques with it like distressing, or painting stripes! It will spark those juices and you will be unstoppable!”

 

Before a lot of us can get to “unstoppable,” though, we have to face the fears that are making us unstartable. (If that’s not a word, it should be, shouldn’t it?). Many of the less-experienced talk participants, me among them, have a fear of screwing up the project. But even those, like Maggie, with a lot of DIY decorating experience, will cop to the same fear. Jaime says, “I would have to say my biggest fear is re-doing something and liking it less after…. BUT I have yet to actually feel that way in the end.” It’s good to remember Maggie’s reassurance that “Unless you are doing a MAJOR overhaul, there’s really nothing that can’t be UNdone.” Andrea’s biggest fear had nothing to do with the decorating itself: “I never fear the decorating… I fear not having enough money!”

 

One thing some of us need to get over is the fear that others won’t love our pet projects. Of course it’s nice to have people ooh and ahh over what you’ve done, but keep in mind Kelli’s advice: “If you decorate for you, you’ll love it even more.”

 

 

Pinterest came up over and over as a source of inspiration, but by no means the only ones. Maggie and Jaime love poring over blogs, Kelli still gets lots of inspiration from magazines, and as Tausha says, “I love a good catalog and nothing beats a new, decorating magazine. Sorry pinterest…there is just something about touching the page.” So wherever you find your inspiration–just go for it!

 

“Go for it” seemed to be a theme of the conversation. Kelli encouraged us to not be afraid of color on our (till now) boring white or tan walls. If a whole room full of color is a bit too much to take, consider one bold accent wall. Tausha had some good advice as far as furnishings are concerned: “I love to do the big pieces in a neutral color than add pops of color with accessories, pillows and curtains. it’s much cheaper to change accessories than a couch.”

 

 

And speaking of furnishings, being a DIY-er means you can pick up items on the cheap, often for free, and make them fabulous. Kelli likes Goodwill, and Aimee’s had luck with Craigslist (Kelli says you can often talk a seller down on price, but don’t wait until you go to pick up the item).  Jaime loves garage sales and estate sales. Tausha enjoys yard sales, too. In addition to garage and estate sales, Maggie has found some treasures out on the curb on trash day (guess it was only trash to the untrained eye).

 

Of course, transforming all these treasures into even-better treasures requires using some tools. Now, my mother didn’t let me cut my own meat at dinner until I was ten, so I may have an unreasonable fear of the pointy and sharp. But Kelli enthused, “I love my drill, my chop saw, my level and my brad nail gun. They’re easy to use, easy to learn and I’m not afraid I’ll cut myself.” Andrea says she loves her staple gun and finish nailer, both of which sound kind of pointy and sharp to me. So, if I want to become a serious DIY-er, I may have to put down the two-dollar hot glue gun and go get myself some big-girl tools.

 

And when I do, I suspect I’ll feel really good about using them to create my own idea of beautiful. As Jaime said, “Remember…your house should make YOU happy! It doesn’t matter what the neighbors think!” And even if the neighbors don’t like it…who’s going to say so to a girl with a staple gun in her hand?

Filed Under: Research & Insights Tagged With: Becki King, community, crafts, DIY, home improvement, Live Talks, organization, Pinterest

Getting Ready for Easter

March 30, 2012 by The Motherhood

 

It’s almost Easter time! Are you getting “egg-cited” for the holiday in your house?

 

To help you gear up, we’ve turned to Pinterest to collect great ideas for you and your kids! First, don’t forget to use fun crafting time to create cute decorations for your house, like this Easter egg garland:

 

 

And don’t you just love these handmade bunny decorations?

 

 

Of course, you HAVE to have some fabulous dyed eggs. But what can you do to make them a little different than usual – in a very simple way? How about using rubber bands to make patterns…

 

 

Or Kool-Aid to create cool colors…

 

 

And you can’t forget to make some delicious treats that everyone will enjoy! We LOVE these Cadbury Creme Egg cupcakes:

 

 

Or you could try these Spring-inspired Easter nest cookies:

 

 

Last, but definitely not least, get the kids involved with some adorable activities. Help them practice their letters with an Easter egg letter search:

 

 

Or you could let their creativity run free with some felt Easter egg decorating.

 

 

To get the links for these ideas and more (like how to re-use those plastic eggs), be sure to visit our Easter Celebration board on Pinterest!

 

Happy Easter, everyone!

Filed Under: News Tagged With: Easter, inspiration, Pinterest

Pinterest 101: A Crowd-Sourced User Manual

February 16, 2012 by The Motherhood

 

 

An expert panel of top bloggers and social media influencers gathered in The Motherhood to discuss Pinterest – and the result was nothing short of the best how-to on Pinterest we’ve ever seen.

 

Read on to learn more from those in the know about how to get started on Pinterest, using the platform well, and how it can impact your life, blog or brand.

 

 

1. Pinterest Basics

 

Who’s on Pinterest and why?

 

The panel agreed – Pinterest users are more like Facebook users and are not necessarily “social media” types. And they are primarily female.

 

Rachel of A Southern Fairytale said, “TONS of the teachers at our elementary school are completely NOT into social media, and yet they all use Pinterest. Same with Bible study groups. They don’t get social media, don’t read blogs … but they understand and LOVE Pinterest. For party planning, saving and filing recipes, craft ideas, ideas to use in their classrooms, etc…”

 

 

 

“I find Pinterest really helps me organize and save my ideas for my business, my blog and my personal life. Before I would have this endless list of bookmarks and I wasn’t always sure what was what,” said Jill Simpson.

 

Pinterest is not necessarily about the number of followers you have, either (yet). “You know… I have noticed something interesting. Pinterest is a real leveler. When you look at most popular pins, it is OFTEN someone with very few followers who first pinned it. You don’t need thousands of followers on Pinterest to have a huge impact, unlike pretty much every other social network,” observed Kelby of Type A Parent.

 

 

Diving in

 

Everyone uses Pinterest for different reasons, but Tracy named a common one: “I love to pin for inspiration or to bookmark something I want to go back to.”

 

Jen of The Big Binder tells people to “use FB to follow everyone they know, then see what kinds of things are interesting to them … eventually you’ll create your own boards and even start pinning things on your own.”

 

“I recommend installing the bookmarklet immediately for your browser, so that anywhere on the internet you can pin straight to your boards with ease,” said Lindsay of Rock & Roll Mama. “I found this to populate them FAST.”

 

 

Related resources:

 

What’s This Pinterest Website? from Wall Street Journal

Pinterest and How To Use It from A Mom’s Take

Cool Mom Picks guide to getting started on Pinterest

Mashable’s Pinterest beginner’s guide
Who is on Pinterest? conversation thread
Tech Crunch, Where the Ladies At? Pinterest

NPR, Pinterest is a Woman’s World
Is Pinterest a “girl thing”? conversation thread
Pinterest is not about number of followers (yet) conversation thread
What is your favorite thing to “Pin”? conversation thread
The Secret to Pinterest’s Success: We’re Sick Of Each Other on Huffington Post

 

 

2. Using Pinterest – The Next Steps

 

Organizing Your Pinterest Boards

 

“Keep it simple in the beginning until you get more comfortable and understand the platform,” said Josh Gingold, managing editor of CBS Interactive. “Also, know what you intend to do with it so everything you do early will help make it more useful later.”

 

As a start, you can take a page out of Ciaran of Momfluential‘s book with “a few boards that I consider big catch alls and then I filter down to more specific stuff.”

 

Pinterest is a visual place with obvious applications for design and style, but as Amie of Mamma Loves pointed out, “If you think of Pinterest as a tagging system and less a vision board, I think the applications grow exponentially.”

 

Pinterest as a Website Traffic Driver

 

“I have seen a big increase in followers [since starting to use Pinterest],” said Dagmar of Dagmar’s Momsense. “Maybe because I’m doing a lot of decorating/craft posts right now.”

 

Added Kimberly of Foodie City Mom, “It has helped me to see which posts on my blog are the most popular. Without fail, the images that have been pinned correlate to most popular posts according to Google Analytics. It also sends traffic.”

 

Cross-Promoting Blogs and Pinterest

 

When it comes to linking from Pinterest to your own blog, “be sure it looks good and is interesting (and you do WAY more pinning of other content),” said Kelby of Type A Parent. “You also want to be sure your [blog] content is PINNABLE … good images, easy to pin.”

 

To tease future posts and pique interest, Robin “recently started a ‘to be continued…’ board for future story ideas.”

 

As Rachel of A Southern Fairytale noted, “Do I think about Pinterest and StumbleUpon before I put up my images? Sure … am I writing things TO get them on Pinterest? Heck no.”

 

“But I can imagine that a lot of people are – much like people blog for SEO, etc,” said Aimee of Greeblemonkey. “But as they say – the creme rises to the top?”

 

 

“I crack up at the post where it says something about thanks to Pinterest for making me feel creative when I really have been sitting at my computer screen for 2 hours – BUT IT IS TRUE!” said Aimee.

 

Instagram and Pinterest – Made for Each Other?

 

“Instagram and Pinterest seem like a match made in heaven. Images are essential for Pinterest,” said Josh of CBS Interactive.

 

Others disagreed.  “Pinterest feels to me less like a place to share personal pictures.  I know you CAN, but I really don’t too often,” said Kelby of Type A Parent.

 

“But what about images of stuff – food you’ve tried and want to recreate, a bag at Anthropologie you love, a new nailpolish color or room vignette?” asked Ciaran of Momfluential. “A lot of my Instagram stream is not so personal.”

 

Pinterest Etiquette

 

Self-Promotion Not Welcome

 

Rachel of A Southern Fairytale said, “I have once or twice pinned something of my own, but I really think it should be more of a pinning others to show and share the love and respect for what they’ve created.”

 

Added Kimberly of Foodie City Mom, “I think that as long as people are pinning things of others that they genuinely think are great, it’s fine to include some personal pins from time to time.”

 

And Josh of CBS Interactive pointed out, “I don’t see how you can avoid self-promotion completely but agree that too much will turn people off. Maybe that’s the point though… let the market decide… if people don’t like what you’re doing then they’ll simply ignore you.”

 

Related Resources:

 

Second Act – Six Creative Ways to Use Pinterest

 

The Motherhood Conversation Threads:

 

How to make pins show up on main page of category?

Should you double pin (put something on more than one board) or not?

How to add a Pinterest “Pin It” button to your blog posts

How to make multiple contributors to a board work

Do you have a method for using Pinterest – time of day you visit, who you follow?

Try an “About Me” board to tell more about yourself

What is etiquette on pinning for a client?

Self promotion

Pinterest App tips

What is the difference between following a board and following a user?

conversation thread 1 and conversation thread 2

Driving traffic? First, second and third thread

Favorite topic to pin?

Shared boards – marketing potential

Shared boards – which ones?

Are bloggers starting to blog just for Pinterest traffic?

 

 

3. Pinterest: Issues and Concerns

 

Copyright Issues

 

In many cases, re-pinned images are not attributed or linked to the original source on Pinterest, and people don’t get the credit they deserve for their work.  How can you avoid contributing to this issue?

 

“The main thing is to be sure you pin from the original source and keep the link intact,” said Kelby of Type A Parent. “And avoid pinning from places that are never original sources like Google image search.”

 

For those uploading original work to their Pinterest boards, “I would watermark my images with a copyright and URL if you’re concerned. Only way to protect yourself,” recommended Amie of Mamma Loves.

 

Related Resources:

 

Information for Bloggers and People Who Use Pinterest by Living Locurto

Is Pinterest A Haven for Copyright Violations? on Hubpages

Copyright issues conversation threads on The Motherhood:  One, two, three, four


 

4. Brands on Pinterest

 

What Not To Do

 

Pinterest is becoming a big deal in social media for businesses – but there is a right and a wrong way for businesses to get on the Pinterest bandwagon.

 

“I am seeing businesses creating only boards of their items. I won’t follow these pinners because I don’t want to be advertised to,” said Amie of Mamma Loves.

 

On the flip side, Aimee of Greeblemonkey noted, “I still maintain it is a haven for anything artistic and any brand that sells creative things are *bleeps* for not at least looking at Pinterest.”

 

She also recommended that brands use shared boards, “where they are sharing interesting things in their field, and getting bloggers to the the same – adding to the community – rather than blatant self promotion.”

 

Doing It Right


“Look first before jumping in. See whom other people are praising in your “space” and learn from what they are doing well,” said Kimberly of Foodie City Mom.

 

Amie of Mamma Loves added, “Brands should work to develop content that is ‘Pin-worthy.’ It will get on Pinterest if it interesting, creative, beautiful, informative.”

 

“I would add ‘Tell your brand story visually,'” said Lindsay of Rock & Roll Mama. “Are you quirky? Colorful? Global? Funny? Symmetrical? Show me, don’t tell me.”

 

“Look at this board created for Lily Pulitzer!  I’d follow this .. it’s eye candy so I’m in,” said Cairan Blumenfeld, mominfluential.

 

Cairan added, “I like Hayden Harnett’s “Stuff We Love” board.  They have used boards like catalogs as well, which is interesting but I’m not as in love.”

“Scholastic has a board of vintage Scholastic books, flyers, etc. that is super cute,” said Kelby.  “I also love that Michael’s pins projects from all over (I thought for sure they would only have their own instructions from their own site, but not at all).”

 

I like that Chobani repins bloggers who make dishes with their products.  It seems kind of self-serving but at the same time, they are also promoting the bloggers too, said Jennifer Rees.

 

Other brands using Pinterest creatively: Oopsy Daisy Art; ModCloth; Design Milk; Out To Eat With Kids; Lands End Pin It to Win It campaign (in December) and Real Simple.

 

 

Related Resources:

 

Why small business cannot afford to ignore Pinterest, by Josh Gingold (a host for The Motherhood Talk)

Wall Street Journal Sends Reporters To Cover Fashion Week Via Pinterest and Instagram

How Pinterest Is Becoming the Next Big Thing in Social Media for Business, Entrepreneur Magazine

 

Related conversation threads on The Motherhood:

 

Advice for brands who want to use Pinterest

Should cultural institutions and non-profits use Pinterest?

Is Pinterest something users want to use for current events, historic moments like the Olympics?

Brands doing cool things


 

5. The Future of Pinterest

 

In terms of new functionality, “Private boards are my #1 want. Would love to do vision boards, but don’t necessarily want to share them with everyone,” Jacky pointed out.

 

Pinterest creator Ben Silberman recently announced that the company is considering offering private boards. He also noted that an application programming interface for the site is on its way – allowing the creation of offshoot apps and services.

 

What will that mean for Pinterest?  Ciaran of Momfluential speculated, “It will definitely be helpful for the ability to track a hashtag, for example. It will provide groups and services with the ability to sort and share info in new ways. I also see offshoot companies forming that can pull specific content.”

 

“I could imagine feeding them into a Facebook app,” added Lindsay Lebresco. “I would imagine an API would help with getting good analytics (if you’re using it for work) as well. PRINTING stuff. And even doing collaboration more easily perhaps. Yes – limitless!”

 

Related resources:

 

What’s next for an industry like scrapbooking with Pinterest?

Pinterest API will be offered to outside developers soon – what could this mean?

Private boards

Trends and Predictions

 

Thank you to the fantastic Talk hosts for leading the conversation! You can visit the full transcript of our Live Talk on Pinterest here.

 

Amie Adams, Mamma Loves and on Pinterest

Dagmar Bleasdale, Dagmar’s Momsense and on Pinterest

Ciaran Blumenfeld, Momfluential and on Pinterest

Kelby Carr, Type A Parent and on Pinterest

Kimberly Coleman, Foodie City Mom and on Pinterest

Aimee Giese, Greeblemonkey and on Pinterest
Josh Gingold, Managing Editor, CBS Interactive

Lindsay Maines, Rock & Roll Mama and on Pinterest
Rachel Matthews, A Southern Fairytale and on Pinterest

 

Visit The Motherhood on Pinterest too:

The Motherhood

Emily McKhann

Cooper Munroe

Filed Under: Influencers & Impact, News, Research & Insights, Trending & Social Media Tagged With: Design, Favorite, inspiration, Live Talks, Pinterest

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